RALPH LAUREN X WARNER BROS. | PAN Motion Picture
In partnership with Ralph Lauren's global window concept team and Warner Brothers Studios, Christy created original artwork used in the worldwide campaign for the PAN motion picture. The treasure map, done by watercolor & ink, was transformed into a window vinyl and distributed to retail doors all over the world, including London, France, Hong Kong, Malaysia and Singapore.
RALPH LAUREN | Back to School 2017
Christy was asked to design the whimsical border for the global "Back to School" window concept, echoing back to the nostalgia of childhood. The ABC's and 123's were done in watercolor and created into a window vinyl distributed to stores worldwide. The image below is of the Ralph Lauren Children's flagship on Madison Avenue NYC.
RALPH LAUREN | Holiday 2015 Windows
Christy was responsible for the conceptual creation and development of window aesthetics for Children's Holiday, as well as creating the physical artwork to be utilized in the set design. Her artwork is featured all over the world in Ralph Lauren Children's stores, including New York City, London, Chicago and more.
RALPH LAUREN | Back to School 2015
Perhaps the most pivotal project of her career, "Back to School 2015" was Christy's first collaboration with Ralph Lauren and the catalyst for the various projects that followed. This was her first experience utilizing artwork as a means of visual merchandising, especially at a global level. The concept was "Ralph Lauren Zoo" and Christy was asked to create several animals to be used as set pieces in windows worldwide. This project included an array of fun subjects: an elephant, a lion, a giraffe and even a lemur. This concept acted as a marketing element to foreshadow the successful children's fashion show, held at the Central Park Zoo.
ANNIE'S BLUE RIBBON GENERAL STORE | Shoppable Windows
The Holiday 2018 window concept went above and beyond your typical visual display. This year Christy collaborated with the Annie's team to develop their idea for "shoppable windows." This design emphasized optimal use of space in order to encourage customers to shop the window from either side of the glass. For this particular concept, Christy went above and beyond her usual 2D realm to construct 3D gingerbread inspired roofs. These roofs were then stenciled and attached to cubed shelving units to create three shoppable towers representing gingerbread houses. In addition to the usual installation procedure, Christy also assisted the store team in dressing the window with product. The store team confirmed the window concept was a huge success in driving sales.
ANNIE'S BLUE RIBBON GENERAL STORE | Window Design & Live Painting
In collaboration with successful entrepreneur, Ann Cantrell, Christy worked to develop and execute the window concept for the famous Brooklyn based store, Annie's Blue Ribbon General Store. Based on the initial vision provided by Ann herself, Christy developed artwork and window layouts to be hand painted on the storefront windows. Painting was completed during store hours to generate traffic and contribute to the store experience.